An AI app for creating nonconsensual nude images of anyone is getting the vast majority of its traffic directly from Meta platforms, where the app is buying thousands of explicit ads featuring nonconsensual nudity of celebrities and influencers. The blatant and repeated violation of Meta’s policies over the course of months is making a mockery of the company’s ability or willingness to moderate a known bad actor that at the moment appears to get the majority of its users by paying Meta directly for ads.
The app, known as Crushmate or Crush AI, has been buying ads on Facebook, Instagram, and other Meta platforms since at least early September. As first reported by Alexios Mantzarlis in his Faked Up newsletter, according to internet traffic analysis firm Similarweb, three of the domains Crush uses had around 240,000 visitors combined, with 90 percent of that traffic coming from Facebook or Instagram.